OVERRIDE / Brand design, Graphic design
Who gets the final override?
OVERRIDE is an original series by CiVL, hosted by Jen Sidorova, exploring AI, technology, culture, power, and human agency.
The project challenge was to create a visual identity that felt contemporary and technology-driven without looking like a conventional tech brand.
Design Direction
The visual concept is built around control, interruption, and human intervention.
Bold typography, digital distortion, dark cinematic imagery, and cool blue tones create a visual language between documentary media, editorial design, and speculative technology.
The human figure remains central, reinforcing the series’ core idea: technology may shape systems, but questions of power and decision-making remain human.
Applications
The visual system was developed for:
- Logo
- Promotional posters
- Outdoor advertising
- Social media
- Digital and print materials
- On-set graphics
My Role
Graphic Designer — Tania Markina
- Logo Design
- Visual Direction
- Print Design
- Digital & Social Media Assets
- Promotional Materials
CREDITS
- Executive Producer & Host
- Jen Sidorova
- Executive Producer
- Emma Martin
- Writer / Creator
- Sergei Trofanyuk
- Director of Photography
- Pavel Rusakov
- Key Grip
- Tiago Negrete
- Camera Operator
- Fernando Zarate
- Camera Operator
- Vitor Pinheiro
- Production Assistant
- Marco Frascione
- Hair & Makeup Artist
- Vlada Barinova
- Hair Stylist
- Amanda Stewart
- Makeup Artist
- Omar Sfreddo
- Editor
- Nina Marinov
- Reels Editor
- Ryan Martin Brown
- Reels Editor
- Katerina Gudkova
- Graphic Designer
- Tania Markina
